Are vehicle graphics cost effective?
As the nights start to draw in, the marketing bods across the land are looking at ways to maximise brand visibility around the clock. One of the most simple and cost-effective ways of doing just that is by utilising striking vehicle decals. Your company van or vans are out on the road all week, where they should be working hard to get your company message to your target audience.
It stands to reason that, while on the move, your fleet is continually in view of your target market. High quality van decals and signage from Sign Shop Lincoln offer a huge potential return on your initial investment, with small businesses able to raise visibility and brand awareness at a fraction of the cost of other means.
Even when parked up, your vehicle’s livery is still working for you as a static billboard. In the age of the smartphone everyone has a camera in their pocket, so be sure to keep your van clean for when new customers take a snap!
Are vehicle decals easy to maintain?
Printed part van wraps from Sign Shop Lincoln are as easy to maintain as they are versatile. Keeping your vehicle graphics clear and visible is easily achievable with a mild wash and rinse, even in the worst of the British weather! The occasional wax treatment will help to prolong the life of your vehicle decal, which can last for several years if given the right care.
Of course, you may wish to modify your vehicle wraps more frequently. The versatility of digitally printed vinyl part wraps from Sign Shop Lincoln means you can rotate promotions on your van’s rear doors while keeping your logo consistent, for example.
Scan-able QR codes are becoming increasingly popular as a van livery feature, they are a fast and easy way for people to get connected to your latest promotions.
Are vehicle wraps better value than having my van logo painted on?
The short answer is yes, provided you aren’t thinking of a cheap and nasty paint job. Colour logos and complex designs will ramp up the price of a good paint job to eye-watering levels.
Digitally printed, expertly applied vehicle graphics from Sign Shop Lincoln will help you build awareness in your target area, with no compromise on quality of images and lettering.
The nature of a vinyl wrap from Sign Shop Lincoln means it offers protection to the covered areas of your vehicle from road debris, weathering and other types of damage. While a van decal cannot be used to cover a dent or ding, it can certainly help in preventing them.
How will I know if my vehicle livery is working for me?
Like any form of advertising or marketing, you can gauge the effectiveness of your vehicle graphics by simply asking new customers where they discovered you.
Branded, striking vehicle graphics are a tried and tested way of boosting a company’s profile in an unobtrusive way.
A consumer-friendly, non-aggressive method of brand reinforcement, vehicle graphics from Sign Shop Lincoln already reach thousands of people across Lincolnshire- every day.
If you want to give your company a cost-effective branding boost, and increase visibility as the nights draw in, call Sign Shop Lincoln today on 01522 501080.
